Privacy
Privacy details for early access
This notice covers the PeopleBrief landing page, early access waitlist, and optional manual brief research tests before the full app launches.
Last updated: May 2, 2026.
Short version
- The waitlist requires your email address, your selected situation, and your consent to receive early-access emails.
- Other form answers are optional. If you leave them blank, they are stored as not answered.
- We use that information to send early-access emails, plan beta batches, and decide who may be a fit for optional research calls or manual brief tests.
- The waitlist does not require your contacts, message history, social accounts, or permission to invite people.
- We do not sell your waitlist information, share it with data brokers, or use it for cross-site advertising.
- You can unsubscribe from early-access emails or ask us to delete your waitlist record.
Waitlist notice at collection
The early access form stores the following information when you submit it. Because the form stores these details with your email address, waitlist records are treated as linked to you.
| Category | Examples | Source | Why we use it |
|---|---|---|---|
| Contact information | Email address | You enter it in the form | Send beta invites, product updates, research invitations, and manual brief test invitations. |
| Waitlist answers | Required situation, optional current workaround, optional context-loss frequency, optional openness to research, optional story | You choose or type the answers | Understand whether the product promise attracts people with the repeated problem, prioritize beta batches, and plan research. |
| Submission and consent records | Submission timestamps, last update time, submission count, consent checkbox text | Generated when the form is submitted | Operate the waitlist, avoid duplicate records, and keep a record of the email consent shown when you joined. |
| Attribution fields | Page path and UTM campaign fields in the URL, when present | The page URL where you submit the form | Understand which pages or campaigns are attracting early-access requests. |
| Anti-abuse checks | Turnstile verification token and technical request signals such as IP address, if Turnstile is enabled | Your browser and Cloudflare | Protect the form from spam and automated abuse. The waitlist database does not store IP address or user-agent data. |
| Aggregate analytics | Page views, referral information, selected segment on form submission, and form events, if Plausible Analytics is enabled | Landing-page visits and interactions | Measure whether the landing page is understandable and where visitors come from. Email addresses and optional story text are not sent to Plausible. |
Email consent and unsubscribe
By checking the email consent box and joining early access, you agree to receive PeopleBrief early-access emails. These may include beta invites, short product updates, research-call invitations, and manual brief test invitations.
You can unsubscribe or ask us to delete your waitlist record by contacting privacy@peoplebrief.app.
Optional manual brief tests
If you choose to join a manual brief test, you decide what examples to share. Do not share private messages, sensitive details, full contact records, or anything you would not want handled in a lightweight research workflow.
If you voluntarily include personal details in a free-text story or research example, we may store and review those details as part of that submission. We use manual test examples only to evaluate product fit, workflow quality, and privacy needs.
Legal basis where required
Where laws such as the GDPR or UK GDPR apply, the legal bases for processing are consent for early-access emails and optional research participation; legitimate interests for operating the waitlist, preventing abuse, understanding product demand, and improving the landing page; and legal obligations where records must be retained to comply with law.
You can withdraw consent for future early-access emails at any time. Withdrawal does not affect processing that happened before the withdrawal.
How we share information
We do not sell waitlist information, share it with data brokers, or use it for cross-site behavioral advertising. We may share information with service providers only so they can operate services for us.
- Cloudflare: hosts the landing site, stores waitlist submissions in Cloudflare D1, and may run Turnstile to protect the form from automated abuse.
- Plausible, if enabled: provides aggregate landing-page analytics and conversion events. It should not receive your email address or optional story text.
- Email provider, if added: may be used later to send beta invites and manage unsubscribe requests. This notice should be updated with the provider before recurring campaign emails are sent.
- Legal or safety requests: limited information may be disclosed if required by law or needed to protect the site from abuse.
Cookies, analytics, and Do Not Track
The landing page is not meant to use behavioral advertising trackers. If Plausible is enabled, it is used for aggregate analytics and conversion events, not cross-site tracking. The site does not currently respond to browser Do Not Track signals because it does not use behaviorally targeted advertising or third-party tracking profiles.
What the waitlist will not do
- No contact-book upload is required to join early access.
- No public social graph is created.
- No automatic invites are sent to your contacts.
- No passive message scanning is part of the waitlist or current MVP plan.
- No posting or messaging happens on your behalf.
Retention and deletion
Waitlist records are kept while PeopleBrief is recruiting beta users and validating the product. We will delete your waitlist record if you ask us to delete it, unless we need to keep a limited record for legal, security, or abuse-prevention reasons.
We will review waitlist records at least annually and either delete stale records or ask people to renew interest within 24 months after signup or the last meaningful early-access interaction. Manual research notes or manual brief test examples should be kept only while useful for product validation, then deleted or anonymized.
Your choices
You can ask to access, correct, export, or delete your waitlist information. You can also object to certain uses, withdraw email consent, or ask questions about how your data is handled. Some rights depend on where you live, but the default operating stance is to honor reasonable privacy requests when we can verify the email address involved.
International processing
PeopleBrief uses online service providers that may process information in the United States, the European Economic Area, or other countries where they operate. If PeopleBrief begins actively serving regulated regions with the full app, this notice should be reviewed again before launch.
Children
PeopleBrief is not directed to children under 13, and the waitlist is not intended for children. If we learn that a child under 13 submitted personal information, we will delete it.
Security
We use reasonable technical and organizational measures for a small early-stage service, including HTTPS, hosted infrastructure, access controls, form validation, and optional bot protection. No public spreadsheet is used for waitlist storage. No internet service can guarantee perfect security, so the public waitlist form intentionally avoids contact uploads, private message imports, and sensitive relationship records.
Changes
We may update this notice as the waitlist, research workflow, or iPhone app changes. This notice should be updated before the app beta collects product data, before adding a new email provider for recurring campaigns, or before introducing contact import, sync, AI processing, or analytics behavior beyond the current landing-page waitlist.
Contact
For privacy questions, waitlist deletion requests, beta-data deletion requests, or early-access questions, contact privacy@peoplebrief.app.